PROJECT OVERVIEW
Davila Integrated Services is a locally owned security company specializing in access control and security solutions. As a new business entering a competitive industry, they needed a strong visual identity to establish trust, professionalism, and credibility with potential clients. I was tasked with developing their foundational brand assets, including a logo, color palette, flyer design, business cards, and a custom safety vest design for their on-site team.
BRANDING CHALLENGE
Since the company was just starting out, Davila Integrated Services lacked any established branding. Their visual identity needed to convey authority and reliability while still being approachable for clients seeking security solutions. In addition, their brand needed to translate across both digital and physical touchpoints—marketing materials, uniforms, and safety gear—ensuring a consistent and professional appearance in every setting.
CREATIVE SOLUTION
I developed a bold, professional logo paired with a color palette of red, grey, and black to reflect strength, seriousness, and trust. This visual system became the foundation for all brand materials, including flyers and business cards designed to clearly communicate their services. To support brand recognition on-site, I also designed safety vests customized with the company’s branding, ensuring employees projected professionalism while remaining visible and safe. Together, these elements gave Davila Integrated Services a unified identity that positioned them as a trustworthy and capable security provider.
